Attribution

Amazon Product Discovery Bot Intercepts Top-1 Catalogs to Feed Internal AI Storefronts

15 Apr 2026

To intercept organic search journeys, Amazon uses a specific product discovery bot to execute bulk-scrapes of high-visibility e-commerce catalogs, observes Ryan Shelley.

Scraping
Bot Blocking
Attribution

Dynamic UTM Injection During Bot Sessions Forces LLM Traffic Attribution

16 Mar 2026

To capture exact attribution for LLM-driven traffic, configure the server to detect specific AI crawler bots and dynamically append UTM campaign parameters to all internal navigation URLs during their crawl session, advises Ted Kubaitis.

Attribution
LLMs
Bot Traffic

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